Social Media Strategy

Case Study #1

Client: Healthcare Company

For this company, I analyzed the businesses’ competitors and used social listening tools to discover the social media strategy needed to increase employee engagement.

Solution: To fulfill this need for employee engagement I shared employee stories through various mediums and social media channels to share the excellent work these employees did everyday.

Case Study #4

Industry: Non-profit

This non-profit organization wanted to raise brand awareness in a new market. They wanted to share heart-warming stories and their services through social media.

Solution:

Plan content with heart-warming stories on social media channels with videos and images. Target the new market audience and see which posts are engaging.

Case Study #2

Industry: Real Estate

This client was seeking more brand awareness and wanted more traffic to their website.

Solution:

Create a paid marketing strategy with Google Ads to increase website traffic and brand awareness. We also created optimized Google My Business Profiles for this business.

Case Study #3

Industry: Accounting

The Accounting firm was seeking new business for tax season. They wanted to update their website content, and social media channels and increase website traffic.

Solution: Create blogs, update the website with SEO-rich keywords, create a Google ads campaign, and create a social media content calendar filled with accounting content.